The Project

Capitalizing off of the huge success of the 2018 rule breakers music festival, we set out to evolve the overall visual language of the event to feel fresh for returning guests, and eye catching to first timers. As VP of Creative director, I created a new visual system inspired by remixing analog technology into something bold and new. From digital promotional materials, social assets and on the ground experiential design, I lead the visual design of the entire event. Headlined by LIZZO and attended by stacey abrams, busy phillips and more, Rule breakers 2019 was a massive sucess attended by over 7000 people in the heart of prospect park.

My Role

Creative Director