The Project

to celebrate lil nas x’s first album “montero”, we wanted to recognize other “firsts” for LNX. Tasked by spotify, we decided to showcase LNX doing other things he had never done. In “whole lotta first” I directed LiL Nas x on set as he tried a variety of activities for the very first time, resulting in the following hero video, shared on @spotify as well as @lilnasx, garnering over 1mm views collectively.

My Role

Creative director

Collaborators

Concept: Amara Onyewuchi • DP: lidia nikonova • Set designer: Pakayla Rae • Editor: Claire Fishman • Motion Design: Jeff donlan